Blog
Practical articles on custom software, websites, and technology for small businesses across the Pacific Northwest.
How Much Is Your Software Stack Actually Costing You?
Most small businesses underestimate what they spend on SaaS tools. Here's how to audit your software stack and figure out whether you're getting what you're paying for.
How Automated Estimates Win More Jobs for Service Contractors
Automated estimates can close more jobs with less back-and-forth. Here's what actually works, what FSMs already handle, and where custom tools add real value.
Pet Care Businesses Are Outgrowing Generic Booking Apps. Here's What Comes Next
Gingr, 123Pet, and similar platforms work until your pet care business gets complex. Here's when generic booking software stops fitting and what to do about it.
When Wix and Squarespace Stop Being Enough
Wix and Squarespace work well for simple websites. Here's how to tell when your business has outgrown them and what a custom site actually gets you.
What Happens to Your Website When You Leave Thryv
Leaving Thryv involves more than canceling a subscription. Here's what to check about ownership of your site, data, and listings before you cancel.
What AI Can (and Can't) Do for Your Small Business Website
AI website builders are faster than ever. Here's an honest look at where they deliver, where they fall short, and how to decide what your business actually needs.
How Much Does Custom Software Cost? A Realistic Guide
Custom software for small businesses typically runs $3,500 to $52,500+ depending on scope. Here's what drives the price and how to evaluate whether it's worth it.
What Law Firms and Solo Attorneys Get Wrong About Their Website
Most small law firm websites fail at the basics: no local signals, no clear practice focus, no conversion path. Here's what actually works for attorneys.
Local SEO for SW Washington Businesses: A Practical Guide
A practical guide to local SEO for businesses in SW Washington. Covers Google Business Profile, reviews, citations, and your website's local signals.
Is Hibu Worth It for Contractors? An Honest Breakdown
Hibu sells website and SEO packages to contractors across the country. Here's what to know about ownership, contracts, and whether the results justify the cost.
Switching from Scorpion: What You Need to Know
Leaving Scorpion involves more than canceling a subscription. Here's what to check about ownership before you make a move.
5 Signs Your Business Has Outgrown Off-the-Shelf Software
Most businesses outgrow off-the-shelf software before they realize it. Here are five concrete signs it's time to consider custom software.